What is Content Syndication? How to Use It?

Content Syndication is a Great Idea If Executed Correctly

Content Syndication

The idea here is take one piece of content and multiply the traffic you can get from it by posting it on many high traffic platforms. Many people use this technique to boost their websites SEO profile but it can also be used to drive traffic to offers or better yet your own email list! You can also earn money from some of these sites if you can grow a following that enjoys your writing. Some of the best sites are:

  • Medium. Medium is a premium site for exploring all types of written content. However, anyone can post content there and it doesn’t need to be original content either. If you want to grow a following and earn purely from writing then you’ll want to upgrade.
  • Publish0X. Publish0X is crypto based platform that pays users for reading and publishing blog posts. Although most of the well known authors there focus on Crypto and Technology, all subjects are welcome including MMO and Affiliate Marketing. Just make sure your articles aren’t AI generated and you aren’t spamming the system with the same article over and over.
  • Quora. Quora is question and answer platform with 300 million active users per month. As such it can generate a ton of traffic if used correctly. That being said you must follow the rules and know what is allowed and what is not. Answers cannot contain affiliate links or reference sales pages or offers. The only place those are allowed are in Quora spaces. Quora spaces are like blogs but you can also reach out to other users and invite them to contribute. Quora spaces can be built up and eventually monetized. A good tactic is to cross post between your answers and your spaces while building a following. Invite lesser known authors to contribute.
  • Reddit. Creating your own subreddit is a great way to expand the reach of your content and offers but it does come with it’s own obstacles. Make sure your following the TOS and creating a unique community.

Conclusion

Used correctly content syndication can boost traffic to your original content and drive people to your email lists and sales funnels. To fully take advantage of this method each platform must be treated with care. Time must spent building a following on the following platforms to get the maximum benefit. Sporadic postings without any real engagement with others won't get you very far. That's why it is important to focus on just a few major platforms that can drive traffic without becoming a time sink.

What do you think? Was there anything we left out? Let us know in the comments below!


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